HTF Lesson #003: Hire the Wrong People

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Hiring and retaining great talent has always been difficult for those who are striving to build a profitable and enduring business. However, as evidenced by the way you run your business, you want to fail. So how can you ensure that you hire the wrong people to help you achieve your goal?  While one may think that is easy to do…just hire somebody woefully under qualified for every position and just like that you will fail!  But wait…would you rather be a flash in the pan failure or would you rather fail in an epic manner?  If you are looking for a quick way to fail, don’t waste your time reading my blog.  My blog is for those who want to go big or go home, my blog is for those who want to f$!k up big-time.

So, hire people who are qualified. But while interviewing, make sure you both develop a quick connection with one another.  Let that person sell you on why they should hire you.  After all, lesson #1 was “Sell, sell, sell” so you need good sales people in every functional department even if they are not directly selling.  Additionally, hiring people that you are able to personally connect with is a great way to surround yourself with people who worship the ground you walk on, because after all, as a leader it is important to be liked.  If you are not liked no one will be willing to put up with your micro-managing, no one will crave your attention and above all, you won’t have people around to validate your ideas, strategies & objectives.   In other words, you won’t be able to surround yourself with people who tell you what you want to hear.

Because some people are really good interviewers they may be able to fool you into thinking they like you (which is probably easy in the first place) so I have used a great question towards the end of the interview that really puts them on the spot.  At the end of the interview, after I have stopped talking about myself and my company, I ask, “So…enough about me, now why don’t you tell me about me.”  If they can get through that question without stumbling, you’ve got yourself a winner.

Takeaway: Just as important as hiring a qualified person is hiring someone with whom you have formed a connection because that connection will ensure loyalty which is critical when it becomes apparent to your employees that you are taking the company down because if they leave, you won’t have anyone to blame.

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